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04-ABOUT BRAND CONCEPT


Speaking of the origin of my brand name "Sept Bleus", Seven Blues in English, first blue is my favorite color. I am also attracted by the image of beauty of purity and dignity aroused by the color blue. Moreover, whenever I feel blue, depressed or lonely, some funny ideas suddenly occur to me and make me feel better. Therefore blue has been the important source of my imagination and creative ideas.As of Sept, seven in English, I am ford of Seven of all numbers and my name Nanae means seven layers, Thus "Sept Bleus"is made of two of my favorite words.

My way of creating the works is that I respond openly to something that happens to attract my attention at the time, which I pursue to the end. It can be a material, form or idea, depending upon the occasions.

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